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Bloggers and Multimedia Tools

How does multimedia enhance our messaging?    To begin with, editors must do more than simply edit narratives. They must understand which of the new tools on an expanding list should be used to communicate. (Kovach & Rosenstiel, 2010). In other words, it is important for editors to add multimedia in their contents and to know the right tool for each  of them.  In fact, the government and many of our best thinkers justly applaud technology for giving us more tools to engage. (Kovach & Rosenstiel, 2010). In whatever way, we need to take some factors in consideration when using   multimedia tools  . The first factor should be the feature of each tool, the second should be the convenience (easy to use) and the third factor should be the cost.  In regard to the cost, the 7 essentials free multimedia tools according to Media bistro.com are Splashup, KomPoZer, IMovie, Jaycut, Audacity, GarangeBand and Photo Peach, Effect Generator and Google Docs. In addition to that, t

Media Lifetime Mistake: The Misinformation of Joe Patterno's Death

An extensive share of information on social media, Tweeter and Facebook announced the death of Jo Paterno on Saturday 1/21/12.   It all started when Onward State sent a tweet to confirm the death of Paterno and posted it on their official website.       Rapidly other News organization including, Breaking News.com, CBS Sports, Huffington Post reported the false information. on Sunday 1/22/12 to explain what really happened   “ one of our writers posted that he had received word from a source that Joe Paterno had died. The source had been forwarded an email ostensibly sent from a high-ranking athletics official (later found to be a hoax) to Penn State athletes with information of Paterno’s passing. A second writer — whom we later found out had not been honest in his information — confirmed to us that the email had been sent to football players. With two independent confirmations of an email announcing his death, managing editor Devon Edwards was con

Social Media Tools

Although a video sharing like YouTube is one of the most visits with “o ver 4 billion hours of video are viewed on YouTube per month “(Aids.gov), I believed that Social network sites such as Facebook, Pinterest, goggle + will be the most effective to reach an audience.   In fact according to the Dragonfly Effect , Jennifer Aaker and Andy Smith (2010) proposed a simple four-step method for effective message development and delivery. They suggested that an effective message must be focused to produce a specific outcome, designed to grab an audience’s attention while engaging their compassion, and able to motivate the audience toward deliberate action to produce an intended outcome. However, while visiting, webcasts, web conferences and webinars using the aids. Gov. link, I noticed several conferences open for registration at different dates and times.   So before you can take advantages of the information, you must register. On one hand is great because that lead p

Article Credibility Evaluation

My evaluation on Huffington Posts ‘s    article: “Here's How Unfair The Tax System Is In Each State” The above article is available at: http://www.huffingtonpost.com/2014/09/18/fair-taxes-states_n_5831794.html?ir=Business My following evaluation is for the credibility of the article based on the guidelines set in Criteria to Evaluate the Credibility of WWW Resources The name of the author is Kevin Short. Did short had some authority in the field of finance and Tax he is write about?   No, according to his background, he studies journalism.   What is Short qualification?     Short did not show any other qualification than his journalism study. Does Short have publications in peer reviewed (scholarly and professional)?   He does not have any scholarly publication but he does have many professional articles published. Are there clues that the Short are biased? Yes but all connections are clear and necessary

Engaged with Social Media , What did I learn ? How did I know if a story is True?

While The scientific method utilizes a series of facts, hypotheses, laws, and theories to explain observations in the natural world (Union of Concerned Scientists. the USA), trusted source can be similarly applied to the experience of gaining knowledge through mass media. As long that have been using social media, and work in PR, field I learned many things through the evolution of technology such as people’s Identification and Image reputation the importance of being    selective in reading    information and    to apply researchable keys words while writing future post.               Fast forward, some important facts we know from the story of Social media during the dawn: In 1997, The Web had one million sites. Blogging begin. SixDegrees.com lets users create profiles and list friends. AOL Instant Messenger lets users chat. Blackboard is founded as an online course management system for educators and learners.   In 2000, the world of business and commerce, the dot.com